SEM Keyword Research

SEM Marketing Keyword Research Strategy to Optimize SEM Pay Per Click Advertising

How to Choose High-Intent PPC Keywords to Optimize SEM Marketing Campaigns What You Will Learn
  • Best way to choose keywords for PPC for effective SEM marketing campaign.
  • Differences between SEO and SEM keyword research.
  • Key factors that influence the cost of keywords in an PPC marketing campaign.
  • SEM keyword research strategies to improve SEM marketing campaign CTR (Click-Through-Rate) and conversation rate.